Capabilities
Distribution Strategy and Partnership
Strategic Market Entry
DI approach: Our deep experience across Southeast Asian (SEA) countries allows us to offer a practical, step-by-step approach to help clients build a robust market strategy.
A well-designed distribution strategy and partnership engagement are crucial for global players entering a local market, as they help navigate the complexities of the entire value chain. In B2C and B2B markets, local partnerships provide critical market insights, logistical support, and access to established networks, enabling global companies to overcome entry barriers. These strategies ensure products reach the right customers through optimized channels while addressing local regulations, cultural nuances, and customer preferences.
By leveraging local expertise, global players can enhance market penetration, streamline supply chains, and build competitive advantages, accelerating their success in new markets.
01
Selecting a Focused Channel for Market Entry
The first key question is identifying the most appropriate entry channel for a given country. This requires understanding the unique market dynamics and choosing the path that will maximize success, whether through direct sales, partnerships, or other strategic avenues.
02
Diagnosing the Value Chain System to Effectively Reach Customers.
Next, we conduct an in-depth value chain analysis to understand the competitive landscape and identify key players who influence various points along the value chain. This diagnostic process is crucial in uncovering how best to reach the target customers, taking into account competitors’ strategies, capabilities, market barriers, and opportunities.
03
Strategizing Approaches to Distribution with Local Insights
With a clear understanding of the market, we then develop a distribution strategy grounded in local best practices. Our deep insights into regional consumer behavior, supply chains, and distribution networks allow us to tailor strategies that resonate with local customers while ensuring efficient market penetration.
04
Evaluating the Most Practical Approach to Partnerships
Finally, we evaluate the best partnership opportunities based on intensive market research. This involves verifying synergies between the client’s core business and potential local partners, ensuring that partnerships not only align with business objectives but also expedite time-to-market and impact. We assess each partner’s capacity, market influence, and strategic fit to ensure they contribute effectively to the client’s success in the local market.
By following these steps, our clients are equipped with a comprehensive market strategy designed to drive growth in SEA markets.
Support Case
Capabilities
We empower clients to build and expand capabilities across diverse areas, guiding them from market entry to business evolution. By blending strategic insights with tailored solutions, we help businesses navigate both established markets and emerging opportunities, ensuring growth and resilience at every stage of their journey. Explore how we elevate capabilities here.
New Business Creation
Comprehensive support from breakthrough ideas to cross-industry business execution.
Customer Insights
Comprehensive local market research revealing actionable customer insights for strategic business growth.
Pricing Strategy
Expert pricing strategy consulting balancing profitability with market positioning and customer expectations.
Distribution Strategy and Partnership
Winning local markets with smart partnerships and tailored strategies.
R&D
Turning innovation into market success with smart strategies.
Organizational Restructuring
Reshaping businesses for efficiency, innovation, and market success.
Digital Transformation
Using technology to boost business growth and long-term success.
Venture Capital
Helping startups grow with strategy, resources, and impact-driven solutions.
Principal Investors and Private Equity
Guiding investors through M&A with strategy, execution, and integration support.
Sell-Side M&A Advisory Services
Helping businesses sell, raise capital, and grow with smart M&A strategies.
