Capabilities

Customer Insights

Deep Local Market Insights

Every successful business begins with a comprehensive understanding of its customers, and DI excels at uncovering these insights through meticulous local market research. DI’s approach combines consumer surveys, focused group interviews, and qualitative studies to detect even the most subtle nuances that can shape new business strategies. Their local teams work closely with clients to design and execute customized surveys that delve deep into customer preferences, behaviors, and unmet needs, often revealing insights that go beyond surface-level trends.

01

Interactive Consumer Insights​

Focused group interviews allow DI to foster interactive discussions, capturing diverse perspectives and uncovering emotional drivers and pain points that often go unnoticed. By immersing themselves in local contexts, DI’s consultants are adept at detecting cultural, social, and economic nuances that influence consumer behavior, translating these into meaningful business opportunities.

02

Comprehensive Market Analysis​

DI complements this understanding by analyzing the competitive landscape, identifying not only direct competitors but also potential disruptors and market entry barriers. They explore growth opportunities through a detailed examination of industry dynamics, supply chains, and regional trends, providing clients with a holistic view of the market.

03

Strategy for Sustainable Growth​

By interpreting these insights, DI formulates actionable strategies tailored to the client’s goals, aligning internal processes to capitalize on the market’s potential. From identifying hidden customer demands to crafting expansion strategies, DI ensures that the client delivers exceptional customer experiences while achieving sustainable growth. Through their localized expertise and thorough methodologies, DI empowers businesses to navigate complex markets with confidence and precision.

Overhead view of a business desk with charts and a laptop, ideal for data analysis concepts.

Support Case

DI supported a global motorbike company in Southeast Asia

A global motorbike manufacturer observed a shift in consumer behavior as motorbike markets in Vietnam, Thailand, and Indonesia matured and became commoditized...

DI supported a major state government of Australia in Vietnam

Australia is renowned for its high-quality education, attracting many Vietnamese students. To enhance cross-border collaboration, an Australian state government (the Client) sought to explore the...

DI supported a major Japanese FMCG manufacturer in Vietnam

After years of establishing its presence in Vietnam, the client faced stagnant sales in its key product category. DI was engaged to diagnose the issue and devise a strategy to boost business...

Capabilities

We empower clients to build and expand capabilities across diverse areas, guiding them from market entry to business evolution. By blending strategic insights with tailored solutions, we help businesses navigate both established markets and emerging opportunities, ensuring growth and resilience at every stage of their journey. Explore how we elevate capabilities here.

New Business Creation

Comprehensive support from breakthrough ideas to cross-industry business execution.

Customer Insights

Comprehensive local market research revealing actionable customer insights for strategic business growth.

Pricing Strategy

Expert pricing strategy consulting balancing profitability with market positioning and customer expectations.

Distribution Strategy and Partnership

Winning local markets with smart partnerships and tailored strategies.

R&D

Turning innovation into market success with smart strategies.

Organizational Restructuring

Reshaping businesses for efficiency, innovation, and market success.

Digital Transformation

Using technology to boost business growth and long-term success.

Venture Capital

Helping startups grow with strategy, resources, and impact-driven solutions.

Principal Investors and Private Equity

Guiding investors through M&A with strategy, execution, and integration support.

Sell-Side M&A Advisory Services

Helping businesses sell, raise capital, and grow with smart M&A strategies.